Strategic Marketing – The Mother of All Marketing Initiatives
A strategic marketing plan helps companies define 1) how they want to grow, 2) who they are targeting as customers, and 3) how they will drive sales.
A strategic marketing plan helps companies define 1) how they want to grow, 2) who they are targeting as customers, and 3) how they will drive sales.
You LinkedIn background image should reflect you, but also be professional. Here are some ideas and specifications.
Now, more than ever, it’s important to have a website that’s easy to navigate, streams your social sites, and is responsive so it can be easily navigated on mobile devices and tablets. Here are the three critical items you need to have in place.
Designing a logo is the first step in creating a new brand for a business, product, or service. Here are the important deliverables you need to obtain in your logo design package.
Although hashtags have become a regular part of the social media marketing vernacular, people are still struggling with how best to use them to increase customer engagement and brand recognition. Luckily for you, the team at Rapunzel Creative is here to give you a few tips on honing your hashtag skills.
Can rebranding your company really make that much of a difference? Clean Image, a commercial cleaning company, says it can.
If you find the terms brand, identity, and logo confusing, you’re not alone. While they mean different things, they are often hard to distinguish (even for some marketing pros).
Creating a distinctive brand is about defining who you are, what makes your business unique, and where you fit in the marketplace, as well as what you believe in, your mission and how you serve your customers.
Why is a responsive site important for your business? When people are searching for your services on their phones or devices, you want to have a web site that will display clearly and professionally on any size screen and that will be easy to navigate from any device.
Rapunzel Creative is proud to announce that our company has been certified as a Women Business Enterprise (WBE) by the State of New Jersey.