Business rebranding may be a fresh mission statement and updated design to a full overhaul of the company’s messaging and business model. It may also involve a name change. Here are key considerations for your business to prepare for a successful rebrand.
Why do some donors stay loyal to your cause while many others do not, and what you can do to stem this departing tide?
Rapunzel Creative offers this checklist for writing and designing a nonprofit year-end appeal, to maximize impact and garner strong ROI from this critical fundraising tool.
Discover three innovative ways to leverage ChatGPT for your business content creation process. Explore how ChatGPT can generate ideas, write various types of content, and restructure existing content with ease.
In-person nonprofit fall fundraisers are a vital way for organizations to meet their budgeted donation goals. In this article, we share some tips for planning and hosting a successful in-person, nonprofit fall fundraiser, from communications channels to creating experiences.
People give to nonprofits because they want to FEEL good. Therefore, nonprofit communications must make donors understand they are the heroes making a difference. You need to make them feel proud, important, and fulfilled by sustaining your mission.
Learn the steps to take to prevent losing access to a Facebook Business account. Losing access can have far-reaching consequences for your brand or organization, from revenue loss to legal implications. Find out how brands may lose access and how you can prevent this happening to you. Don't risk losing all your hard work; take action now to protect your Facebook Business account.
Nonprofits are facing increasing pressure to develop nonprofit development programs designed to overcome common challenges, such as competition for fundraising dollars from a shrinking donor pool overall, and reliance on relatively few wealthy donors.
Revisiting a nonprofit organization’s mission and vision statements are essential steps to guide fresh branding, market its updated, enhanced services and goals more effectively, and build a strong donor base for long-term, sustainable support.
Lynn Gregorski founded Rapunzel Creative Marketing, a full-service marketing and advertising agency, after decades of experience in marketing and advertising, including over 20 years working in network television branding, marketing, production, and management.