Lynn Gregorski
President & Founder
Once upon a time, there was a little girl whose parents nicknamed her Rapunzel. Although she did not have long blonde hair or spend her days locked in a high tower, she identified with the fairy tale heroine’s desire for freedom and her courage and tenacity to break boundaries and forge new paths.
Throughout her career, Lynn has been a bold, creative thinker known for recommending the less predictable approach, taking calculated risks, and being a strong voice for both her clients and their customers. With decades of marketing and advertising experience in her arsenal, she founded Rapunzel Creative in 2012 with a singular mission: to help businesses and nonprofit organizations develop powerful brands.
Today, Lynn leads a team of talented professionals in creating highly relevant marketing and communication strategies and engaging campaigns. Just as her business continues to evolve in ways she never imagined, Lynn’s experiences inform her process and expand her capacity for helping clients write the next chapter of their story.
Lynn’s body of work includes award-winning promotions, affiliate campaigns, ad sales marketing, and video production as well as print and digital advertising. Prior to launching her agency, she was Director, Affiliate Marketing & Advertising for CBS MarketWatch radio, TV, and broadband. At a time when digital advertising and broadband video were in their infancy, she developed attention-getting marketing and promotion strategies to increase distribution, revenue and ratings for the syndicated television show, radio network, and streaming video channel.
During her tenure as On-Air Promotions Manager at CNBC, Lynn and her team crafted the positioning line “Profit From It” and doubled CNBC’s network ratings. She also worked for cable networks including The Weather Channel, A+E and The Food Network, where she created promotions for The Naked Chef Jamie Oliver and launched the prime-time block Taste the Adventure. During her career, Lynn produced Emmy and Telly award-winning commercial promotions and she co-executive produced Tropical Sweets, a documentary that aired nationally on PBS.
Lynn and her team are deeply committed to giving back to their community. For several years they have developed donor and agency communication campaigns to support Children’s Aid and Family Services, one of northern New Jersey’s leading nonprofit providers of human services and child welfare programs. Lynn’s passion for animal welfare inspired her to found two successful New Jersey nonprofit organizations: Shelter Our Pets, which provides temporary foster care for the pets of victims of domestic violence who are fleeing abusive situations; and Halfway Hounds Canine Rescue, named one of the state’s top five shelters by CBS2 New York. She has donated her time as a volunteer with Teterboro Animal Shelter, Companion Animal Advocates, and the Animal Welfare Federation of New Jersey.
Lynn’s professional affiliations include the New Jersey Ad Club, The New Jersey Tech Council, Rockland Women’s Business Network, Women Connecting Women, Greater Pascack Valley Chamber of Commerce, Ridgewood Chamber of Commerce, Westwood Chamber of Commerce. She is a graduate of Syracuse University’s Newhouse School of Communication and earned a Certificate in Nonprofit Management from Cornell University Cooperative Extension in 2013.
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Posts
Rapunzel Creative Honored with the Clutch Global 2024 Reddit Advertising Award
Rapunzel Creative has been honored with a 2024 Spring Global Award from Clutch in recognition of the digital marketing agency’s effectiveness in B2B marketing and advertising.
Top 10 Instagram Marketing Tips for Your Business or Nonprofit
Instagram offers a great space to connect with your target audience. Jumpstart your Instagram marketing strategy with these 10 actionable, easy-to-implement tips.
Facebook Ads Do Work: Here’s How
Can Facebook ads work for your business? The answer is a resounding yes—which is why 89% of businesses run Facebook ads as their primary advertising method. We’ll explain why they’re so effective and highlight some best practices in this article.
Rapunzel Creative is Named a Top 100 Branding Agency
We are delighted to announce that once again, Rapunzel Creative has been named by Agency Spotter to its Top 100 Branding Agencies list, placing at #34.
Top 10 Tips for Marketing Your Business or Nonprofit on Facebook
Here are ten quick and actionable tips to get your Facebook marketing strategy started for your business or nonprofit.
Creating a Powerful Logo Design Package
Give your company’s visual identity a power boost with a comprehensive logo design package. These essential deliverables will ensure that your logo looks great everywhere.
Corporate Branding and Rebranding With Impact: Key Elements of a Powerful Brand Strategy
Branding or rebranding your business requires a comprehensive marketing strategy. Learn about the importance of creating a targeted corporate brand and the essential elements of a successful corporate branding or rebranding effort.
Rapunzel Creative Kicks Off Awards Season With Video and Digital Advertising Awards
The team at Rapunzel Creative is celebrating the recognition we’ve received with GDUSA and MarCom awards for digital marketing campaigns we produced in 2023.
2024 Website Design Trends for Nonprofits
Here are the most important nonprofit website design trends the team at Rapunzel Creative uncovered for 2024.